In short. Add the complete tag in Advanced SEO under Additional Tags, then check its HTML format and whether Wix already includes it.
Definition: An additional meta tag supplies page information through HTML code that browsers and search engines can read. As of October 2026, Wix provides an Additional Tags control under Advanced SEO, accepting valid
<meta>and<link>elements with a limit of 10 additional tags.
Key facts
- Wix's SEO panel documentation places Additional Tags under the page's Advanced SEO tab.
- Wix's troubleshooting guide rejects repeated tags and default tags Wix already creates.
- Wix's additional tags guide includes a Bing site verification tag as a supported example.
Where is the additional tag field?
For a page in the Wix Editor, the SEO panel instructions give this sequence:
- The workflow starts with Pages & Menu in the editor.
- The relevant page’s More Actions menu provides SEO basics.
- The next controls are Advanced SEO, then Additional Tags.
- + Add New Tag appears under Meta Tags.
- The tag code goes in HTML Code, followed by Apply.
In the Studio Editor, the starting control is Pages. The remaining sequence goes through the page's More Actions, SEO Basics, Advanced SEO, and Additional Tags, ending with the same HTML field and Apply button.
The same documentation gives a different route for Wix Stores product pages: Products > select product > Edit SEO Settings under Marketing & SEO. The Advanced tab contains Additional tags. After entering the tag, the documented controls are the checkmark icon and Save.
Which tags does the field support?
Wix's additional tags guide accepts <meta> and <link> elements. It gives this Bing site verification example:
<meta name="msvalidate.01" content="YOUR_CODE">
YOUR_CODE is the placeholder for the verification value. The complete element goes in the HTML Code field. The guide directs unsupported tag types to Custom Code, a separate section.
Existing entries have their own More Actions menu. The guide provides Edit for changing a tag, Hide for default meta tags, and Delete for additional meta tags. Default meta tags cannot be deleted through this control.
What should be checked before applying a tag?
Wix's troubleshooting documentation identifies format and duplication checks. The code must use valid HTML with a supported element. Its generic syntax examples are:
<meta key="value" another_key="value"/>
<link rel="value" href="value"/>
These illustrate the format; the attributes and values depend on the tag being added. The same documentation sets the limit at 10 meta tags, disallows adding the same tag twice, and disallows adding a default tag already created by Wix. The existing tag list is therefore the starting point for checking duplicates.
Related terms
- Why does Wix reject an additional meta tag?
- How do I edit a Wix page's title and description?
- How do I edit robots meta tags in Wix?
- How do I change a Wix page's canonical URL?
FAQ
Can I add the same tag again with another value?
Wix's troubleshooting guide says the same meta tag cannot be added twice. Check the existing tag before attempting another addition.
Can I remove a default tag from this list?
Wix's additional tags guide reserves Delete for additional tags. For a default meta tag, the documented menu includes Edit and Hide.
Sources
- Wix, "Customizing Your Page's SEO Settings in the SEO Panel", n.d.
- Wix, "Adding Additional Meta Tags to Your Site's Pages", n.d.
- Wix, "Troubleshooting Additional Meta Tags", n.d.
Check how a page reads to answer engines. Open the GEO score analyzer