What happens to old URLs after a Wix URL structure change?

The Citead team, updated

In short. Wix redirects old page type URLs by default and requires Save followed by Confirm Changes for the documented workflow.

Definition: A Wix URL structure change changes the URL pattern used by a page type, such as Wix Stores products or Wix Blog posts. When automatic redirects are enabled, Wix sends visitors who use an old URL to the page's new URL.

Key facts

  • Wix lets you customize URL structures for Wix Stores product pages and Wix Blog posts in SEO Settings. Wix's URL structure documentation says the change can apply to all pages of the selected type, including its prefix.
  • Wix says it sets up automatic redirects by default when you customize a URL structure. A visitor using an old page URL is taken to the new URL.
  • If you clear the Automatically redirect all traffic checkbox, Wix instructs you to add a group redirect in the URL Redirect Manager after saving the URL structure change.
  • The page-type workflow ends with Save and Confirm Changes. Wix also documents an optional View all in CSV format control for downloading a file with the URL redirects.

How does a page-type URL change affect old URLs?

Wix's URL structure documentation distinguishes a page's URL structure from its individual URL slug. It gives Wix Stores products the default pattern https://domain.com/product-page/{product slug} and Wix Blog posts the pattern https://domain.com/post/{post slug}. In SEO Settings, you can edit the structure for all pages of the selected type, including the prefix.

With the automatic redirect option selected, Wix says that a visitor who uses an old URL is automatically taken to the corresponding new URL. This makes the redirect behavior apply across the pages covered by the changed page type. The setting is presented as a choice in the SEO Settings workflow:

Automatically redirect all traffic
Selected: Let Wix set up automatic redirects for your pages.
Deselected: Manually set up your own redirects.

What must you save after changing the structure?

Wix's SEO settings documentation directs you to SEO & GEO in the site's dashboard, then Tools and settings, SEO Settings, and the relevant page type under Edit by page type. You select Edit next to Page URL, change the URL structure, choose the redirect option, and click Save followed by Confirm Changes.

The same documentation says the URL structure must include at least one variable. It also lists View all in CSV format as an optional action for downloading a file with all URL redirects. For this page-type workflow, Wix lists Save and Confirm Changes as the final controls; its instructions in this subsection do not list a separate Publish action.

What if automatic redirects are disabled?

Clearing Automatically redirect all traffic transfers redirect setup to you. Wix's URL structure documentation says to manually add a group redirect in the URL Redirect Manager after saving changes to the URL structure. Its SEO settings documentation describes the same choice as leaving the checkbox selected for automatic redirects or deselecting it to add a group redirect manually after saving.

The redirect decision belongs to the page-type URL structure editor. Wix's URL structure documentation says the structure can apply to all pages in the selected type, while the manual route requires a redirect rule in Wix's URL Redirect Manager. Wix's documentation identifies the optional CSV download as the place to obtain all URL redirects after the change.

FAQ

Does Wix redirect old URLs automatically?

Yes, Wix says automatic redirects are set up by default when you customize a page-type URL structure in SEO Settings. The old URL sends visitors to the new URL when the option remains selected.

Does a URL structure change affect every page in the type?

Wix says you can customize the URL structure of all pages of the selected type, including the prefix. The documented examples are Wix Stores product pages and Wix Blog posts.

What happens if the redirect checkbox is cleared?

Wix says to save the URL structure change and then manually add a group redirect in the URL Redirect Manager. The SEO settings workflow ends with Confirm Changes after Save.

Sources

  1. Wix, "Customizing your Page's URL Structure in SEO Settings", 20 April 2026
  2. Wix, "Customizing Your SEO Settings", 29 April 2026

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